Long Realty’s Lisa Bayless donates K-9 dog to Oro Valley PD

The newest member of the Oro Valley Police Department’s K-9 unit received a hearty “welcome aboard” at the Feb. 20 meeting of the town’s mayor and council. The arrival of Canine Diesel brings the unit up to full strength following the November retirement of a longtime department mainstay.

Diesel joined the force as a gift from Lisa Bayless, a real estate sales pro with Long Realty’s Oro Valley office. Bayless said Diesel’s acquisition is actually a sort of community effort: She’ll fund the $12,000 purchase price by donating a portion of her commissions from the sale of Oro Valley properties she identifies as “Dog House” listings.

“That way we’re all helping with this very important project,” Bayless said, “and Diesel will return the favor by helping the entire community.”

Bayless, an Oro Valley resident and specialist in area residential properties, said she didn’t think twice about offering assistance when she heard the police unit was under-strength.

“One of the reasons people move to Oro Valley is because it’s a safe town,” Bayless said. “The OVPD obviously plays a large role in creating a safe environment for all residents to enjoy. I was happy to support their efforts because I love Oro Valley and I love dogs.”

On active duty since November, Diesel is a two-year-old male Belgian Malinois from the Czech Republic. A dual-purpose canine nationally certified in narcotics detection, Diesel is also trained in patrol tactics. He stepped into the duty-roster slot left open by the retirement of Canine Emerson, an Oro Valley K-9 stalwart since 2011.

A native Tucsonan, Bayless has been an Oro Valley REALTOR® for more than 11 years and ranks in the top one percent of all Tucson-area sales agents. Bayless focuses her practice in Oro Valley, Marana and greater northwest Tucson. She is active with numerous nonprofits and served as board president of the Boys & Girls Clubs of Tucson.

Diesel joins Canine Justin and Canine Bruno in the K-9 unit, which assists in searches for narcotics, people and bombs. His handler is OVPD Officer Kevin Peterson.

For more information, contact Lisa Bayless by email at lisab@longrealty.com or by phone at (520) 668-8293.

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Erin Frame joins Long Realty’s Foothills office

Already the leading real estate office in southern Arizona, Long Realty’s Foothills office adds even more depth to its market coverage with the arrival of experienced sales pro Erin Frame.

Frame’s focus is representing residential properties in the Catalina Foothills. A Seattle native (and devoted Seahawks fan) and seven-year Tucsonan, Frame was first licensed in August, 2017 and worked with two area brokerages before making the Jan. 30 move to Long Realty.

Frame builds her practice on a history of strong negotiations, relocations and working with investors. At first principally a buyers’ agent, Frame has expanded her portfolio to support both buyers and sellers. Her 2018 sales record wins her a seat at Long Realty’s President’s Club for 2019, an honor reserved for high performers.

“Erin is hard-working and an excellent listener,” said Baron Gauna, office manager at the Foothills office. “She takes the time to understand her clients’ wants and needs. She’ll be a great match with our market segment and clientele.”

For more information, contact Erin by email at EFrame@LongRealty.com or by phone at (520) 268-4789.


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Jillian Barnes joins Long Realty’s Houghton/Southeast/Vail office

Already 60-plus agents strong, Long Realty’s booming Houghton/Southeast/Vail office makes room for one more as Jillian Barnes joins the crew. First licensed to sell real estate in 2006—in addition to a manufactured-home sales license from 2003—Barnes worked with several other area brokerages before making the jump to Long Realty.

Barnes’ background includes deep sales expertise in the manufactured-home market (over the past 15 years she’s sold 650-plus units). In a recent career re-focus Barnes expanded her practice to include single-family properties, mostly in Vail and southeastern greater Tucson. A residential-sales specialist and native Tucsonan, she works with buyers and sellers. She also works with investors and is herself an investor in properties to rehab and resell.

Other points of focus for Barnes include working with first-time buyers and facilitating short sales and REO foreclosures.

Barnes holds an associate’s degree from Pima Community College and is the proud mother of two boys, she’s also involved in Big Brothers Big Sisters of Tucson.

“In addition to her enthusiasm, energy and drive to achieve every goal she sets, Jillian brings more than a decade of experience in representing a variety of residential properties,” said Don Geisler, office manager for the Houghton/Southeast/Vail branch. “She’s a communicator and a problem-solver, and she knows our market very well. She’ll hit the ground running and be a great fit in our office.”

For more information, contact Jillian Barnes by email at JBarnes@LongRealty.com or by phone at (520) 407-8681.

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Long Realty’s Donau, Zaky elected 2018 REALTOR® of the Year

Two Long Realty sales pros have received high honors from those who know them best—their immediate peers and colleagues. Cha Cha Donau, of the Green Valley office; and Joe Zaky, of the company’s Sierra Vista office, were both named REALTOR® of the Year for 2018 following votes by their respective local associations.

Donau, a longtime resident of Tubac, specializes in residential properties in the Green Valley/Tubac area. In addition to her recent appointment, Donau has also been the Long Realty Pro of the Year for the Green Valley office. Licensed since 1989, she worked with several new home developers in the region before joining Long Realty in 2006.

The Green Valley Sahuarita Association of REALTORS ® was founded in 1978; its membership comprises some 300 professionals from all aspects of the real estate industry.



Zaky works with buyers and sellers to represent properties throughout southeastern Arizona. Licensed since 2010, Zaky came to the sales end of real estate after a 15-plus year career in the homebuilding industry, including nine years as general manager of a Texas-based builder of manufactured homes and modular homes. He holds the Short Sales & Foreclosure Resource (SFR) designation from the National Association of REALTORS®.

His election, by the Southeast Arizona Association of REALTORS®, was based on a vote of the organization’s directors and broker-members. Founded in 1971, SAAR represents some 220 REALTORS®.

“I’m delighted that Cha Cha and Joe have received these honors,” said Rosey Koberlein, CEO of Long Companies. “Their excellent service to their clients, and their professionalism, are no secret within the company. It’s wonderful that their fellow agents see the same qualities we do.”

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Bailey Francis joins Long Mortgage team at Oro Valley office

Getting a mortgage processed at Long Realty’s Oro Valley office just got even easier with the addition of a third in-office mortgage consultant. Joining the Long Mortgage Company team is Bailey Francis, a 10-year mortgage veteran. Francis’ start date was Dec. 3.

Francis began her mortgage career with Long Mortgage in 2009 and is coming back home after working for a different company. Before becoming a mortgage consultant, she was a licensed real estate agent and holds a bachelor’s degree—with a focus on finance—from the Eller College of Management at the University of Arizona.

“Bailey has vast experience in the mortgage industry and will bring a great deal of knowledge to our company,” said Reneé Gonzales, managing director of Long Mortgage Company. “She is a fantastic addition to this office and to our entire mortgage team.” As well as overseeing Long Companies’ mortgage operations, Gonzales is president of Long Title Agency and executive vice president overseeing the organization’s core services division.

“An experienced home-financing professional, Bailey is committed to providing exceptional service and comprehensive financing solutions from application to closing,” Gonzales said.

Francis joins mortgage consultants Ed Arriola and Gwen Musselman at the Oro Valley office.

For more information, contact Bailey Francis by email at BaileyFrancis@LongMortgage.com or by phone at (520) 918-5806.

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Long Realty’s Barb Frohling retires at half-century mark

Wrapping up a remarkable 50-year career with Long Realty Company—spanning more than half of the 92-year-old company’s lifetime—Barb Frohling has retired, effective September 28. In a true up-through-the-ranks story, Frohling climbed the corporate ladder from part-time secretary and receptionist to the company’s director of commissions.

Frohling started with Long Realty during the summer of 1968 as part of a Palo Verde High School cooperative-education program. “That was my first job, and I never left,” Frohling said.

Since then, she’s worn “six or seven different hats,” with the company, Frohling said. Her trajectory included stints in the company’s insurance, licensing, human resources, accounting, and commissions divisions. As director of commissions—her final posting—Frohling was responsible for ensuring agents receive their commissions, promptly and accurately, once their transactions close.

Along the way, she earned sales licenses for both insurance and real estate, but never worked under either license. “It was a great way to learn the business and the terminology, and to understand what the agents were going through,” she said.

Tucson—and Long Realty—was very different in 1968. “When I started, we had one office, a little building on East Sixth Street at Campbell Avenue, with maybe a dozen agents,” she said. “They were mostly older, second-career people. The average agent now is much younger. It’s good to bring in new blood, and the technology has gone through the roof.”

The building is still there but the company has moved on, now fielding some 1,400 sales pros from its mix of 41 company-owned and independently owned franchise offices.

Greater Tucson has moved on, too. When she started with Long Realty, “Oro Valley was not in existence,” she said. “The southeast side was not developed. Marana was a farming community.”

Frohling leaves some big shoes to fill at Southern Arizona’s leading brokerage. “Barb’s been a mainstay of this organization for generations,” said Rosey Koberlein, CEO of Long Companies. “She was on duty throughout our greatest period of growth. She’s part of the living history of the company, and she’ll be tremendously missed.”

A part of HomeServices of America, a Berkshire Hathaway affiliate, Long Companies comprises four separate businesses: Long Realty Company, Long Mortgage Company, Long Title Agency and Long Insurance Group. Long Realty Cares Foundation, a community-building philanthropy, is under the umbrella as well.

“We don’t think of it as Barb retiring because her character and high standards are part of our tradition now.” said Laura Mance, president of Long Realty.

Added Tony Finley, Long Companies’ chief financial officer: “Barb is dedicated, smart and graceful. Most importantly, she cares.”

The feeling is mutual. “The whole reason I’ve been with Long Realty so long is that I’ve enjoyed the work, but, even more, working for and with the people in the company,” Frohling said. “From our agents and staff to the managers, and all four of the CEOs I’ve worked with, they’ve all been nice people.”

Next on the Frohling agenda: “Travel with my husband and getting back on my bike.” A competitive road cyclist with a fistful of state championships, Frohling is still recovering from a July crash. Attending football and basketball games at the University of Arizona is another must-do. “I’m a huge fan,” she said, with season tickets for both sports.

Beyond that, retirement planning is still in the “to be announced” phase. “What a fabulous 50-year foundation to her next adventure,” Koberlein said. “Whatever Barb does next, she’ll do it with energy, enthusiasm, and total commitment. Why would she change now?”

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Long Realty’s Laura Kelly Mance, Baron Gauna promoted


In its continuing drive toward growth and excellence, Long Realty Company has promoted two of its senior personnel. At the beginning of September, Laura Mance, formerly manager of the company’s Foothills branch, assumed the title of company president. Baron Gauna, the company’s director of education and associate sales manager, moved up to Foothills branch manager.

As president, Mance’s focus will be to develop strategic initiatives to continue the company’s history of growth. “Just as she’s grown the Foothills office over the last few years, Laura knows exactly what actions to implement to drive more business to you, and therefore the company,” Koberlein said in a announcement to Long Realty employees and its many sales professionals. The Foothills office is the highest-volume real estate office in Southern Arizona.

Mance managed the office for eight years, after a year managing the company’s Casas Adobes office and a lengthy career in leadership roles with other companies. “Laura and I have been great friends, and great competitors, since 1991,” said Rosey Koberlein, CEO of Long Companies. “She was an exceptional leader” even before joining Long Realty in 2009, Koberlein said. “Long Realty is the premier real estate company in our community and a nurturing, supporting environment for real estate pros to grow their business”, said Mance. Mance added, “We care about the success of every one of our sales professionals, and I am excited to grow their business further in my new role.”

Mance’s résumé includes a strong record of mentorship and service to the industry. Among many other positions, she is a past president and officer of the Tucson Association of REALTORS® and served three terms on the executive committee of the Arizona Association of Realtors.

No stranger to the Foothills office, Gauna based his operations as director of education at the office, while simultaneously serving as associate sales manager for the Foothills branch. He was named to the dual positions in November 2016, after a decade as manager of the company’s Central office.

Gauna joined Long Realty in 2002 after a career in public education. During his tenure with the company he has served as a sales agent, trainer and sales manager, as well as branch manager and director of education.

“It’s a pleasure to be able to promote two outstanding performers and colleagues,” Koberlein said.

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Long Realty’s Foothills office adds two sales pros


Joining Long Realty’s Foothills office from another company are two veteran sales pros, bringing with them decades of experience in the Tucson real estate market. Business partners Mike Sturgis joins the office as an associate broker, while Michael Troughton will serve as a sales agent.

Sturgis, a native of the Chicago area, arrived in Arizona is 1972 and finally made it to Tucson in 1976. He received his sales license in 1981, upgrading in 1989 to a broker’s license. He’s a consistent top sales producer, ranking in the top one percent of sales nationally. His professional focus is residential and income properties, first-time buyers, estates, foreclosures, small commercial properties, lots and land.

A sixteen-year Tucson resident, Sacramento native Michael Troughton received his real estate sales license in 2010 after a career as a bank accounting analyst. He also worked in marketing for a major local beverage distributor and holds a bachelor’s degree in public administration and policy from the University of Arizona.

Working with buyers and sellers, Troughton’s focus is residential properties, relocations, estates, foreclosures and auctions.

Sturgis and Troughton both hold two professional designations: Certified Residential Specialist (CRS) and Military Relocation Professional (MRP), awarded by affiliates of the National Association of REALTORS®. The CRS is the highest credential awarded to residential sales agents, managers, and brokers.

“What wonderful additions to our office,” said Laura Mance, branch manager. “Mike Sturgis is a deeply experienced broker and has the track record to prove it. And Michael Troughton brings the education, business background and sales experience to flourish in our market. They’ll both be great fits with our office and our community.”

Established in 1979, Long Realty’s Foothills office ranks as Tucson’s number-one residential real estate sales office by sales volume.

For more information, contact Mike Sturgis by email at mikesturgis@longrealty.com or by phone at (520) 444-2280. Contact Michael Troughton by email at michaelt@longrealty.com or by phone at (520) 444-4817.

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Veteran broker, commercial specialist Mick Cluck rejoins Long Realty

Returning to Long Realty is Mick Cluck, a longtime broker with more than four decades of real estate experience. A specialist in multifamily investment and income properties, Cluck will serve as an associate broker with the River/Campbell office.

Cluck is a member of Long Realty’s Commercial Services division, a group of real estate pros focused on providing brokerage, consulting, and financing services for commercial clients. Properties represented by the group include industrial, office, medical, retail, land, ranch/farm, leasing, development and investment holdings.

Cluck bears the prestigious CCIM designation—for Certified Commercial Investment Member—from the CCIM Institute, an affiliate of the National Association of REALTORS®. Denoting expertise in the commercial and investment end of the real estate industry, the CCIM is earned by completing a curriculum that includes 200 hours of classes, documented work experience, and a daylong exam. Cluck served as treasurer of the group’s Southern Arizona chapter in 2014.

“We’re so happy to have Mick join us,” said Linda Moore, branch manager of the River/Campbell office. “His tremendous experience as a broker, his deep roots in the community, and his diligence and patience make him a great fit with one of Long Realty’s premier offices.”

A native of Scottsbluff, Nebraska, Cluck has been a Tucson resident since 1973, when he came to study at the University of Arizona. He earned two undergraduate degrees from the UA, in anthropology and racetrack management. First licensed as a sales agent in 1975, Cluck has been in real estate ever since. In 1981 Cluck moved up to a broker’s license.

For more information, contact Mick Cluck by email at mickcluck@longrealty.com or by phone at 349-3533.

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Long Realty launches bilingual-services office on Tucson’s southwest side

Now open for business: a new Long Realty office, established to offer Tucson’s southwest side easy access to comprehensive real estate services provided chiefly by Spanish/English bilingual real estate pros.

Located in The Landing, a shopping center at the northwest corner of the intersection of West Irvington Road and Interstate 19, the new office—known as the Irvington and I-19 office—is now open.  The office is open Monday through Saturday from 8 a.m. to 5 p.m., with Sunday hours from 10 a.m. to 3 p.m. Its street address is 1226 W. Irvington Road, #110. The phone number is (520) 918-8889.

“The Irvington and I-19 office provides a convenient physical presence and positions Long Realty as the premier real estate company on the southwest side,” said Rosey Koberlein, CEO of Long Companies. “The location is ideal. Access is easy, there’s plenty of parking, and it’s highly visible from Irvington Road.”

Featuring ample meeting space, the office allows Long Realty pros and their clients to get together in a local, friendly environment.

Primary users of the office will be members of the company’s Grupo Hispano—bilingual agents from Long Realty’s Tucson-area offices, organized to better serve Spanish-speaking clients and the south and southwest parts of town in general.

“This helps our company and sales pros improve our services to the growing population on the southwest side of town,” Koberlein said. “It reflects our commitment to southwest Tucson and the support we provide our sales professionals.”

The Irvington and I-19 office raises the total of Long Realty offices to 41, including 24 independently owned franchise offices. The company fields more than 1,400 sales pros.

For more information, contact Noe Durazo by email at NoeD@LongRealty.com or by phone at (520) 918-8810.

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